Via offers multimedia election post-mortem

Maine-based independent Via leaps onto post-election bandwagon, wrapping buildings in New York with slogans and phrases that dominated the media scene during the Obama-McCain race for the White House. One memorable wrap takes the form of an angry clown face (that's what it looks like to me) comprised of words like "recession," "depression," "war in Iraq" and "Joe the plumber." There's also the video above, and a "community platform" over at Via's Web site, designed to foster political discussion. Overall, the effort's called "Believe," and sure, we can all believe it's a self-serving attempt to build buzz. But maybe that's not such a bad thing. I sure don't recall this level of engagement after the wins by Clinton or G.W. Bush. Regardless of the specific motivations, this year's election cycle has energized Americans like never before—a (giant) sign of the times indeed.

—Posted by David Gianatasio

November 7, 2008 in Gianatasio, Third-party ads | Permalink